Core values
The fact that If is perceived in a positive light by the company's clients is a fundamental precondition for a successful business. To guarantee that this is the case, all employees are guided in their daily work by four core values that reflect the clients' expectations of If.
Content 1
- Easy to reach and relate to
“It is easy to get in touch with If and its employees, products and services are easy to relate to.”
- Reliable
“If keeps its promises and helps me when needed"
- Dedicated
“If takes the initiative and takes notice of me.”
- Forward-thinking
“If drives development forward and is constantly creating new insurance products and services.”
